Wednesday, September 18, 2013

Do you notice it?

Who said shopping was still fun? Try walking into your favorite store. Your ambushed by the lighting that magically seems to be shining on all the hippy colors, bold patterns and details that designers ‘break a sweat’ trying to make the ‘ next big thing’. Your eye is immediately catches the big sign that states “CLEARANCE” (hey, it’s still a recession here). You walk over to the rack to see your favorite brands and you wonder how in the world are these on clearance? But who cares, they’re cheaper! You gaze your way past size extra small that has a cute floral chiffon shirt, small: with the same shirt in pastel, animal prints and tie-dye , medium: to see  a shirt just like it with a different neckline and finally large.….only to see one gray shirt that they might as well give it the name  “1764 granny  neck line”. Am I the only one who has been through this same situation?
It’s time for Large+ and Size 10+’s to unite! You probably wondered why Marshalls has few of our sizes but a splendor of 10 and below. Also, why our clothes are more expensive; does the extra fabric account for the 15$ difference?  We already have to deal with being looked down in society because we aren't the perfect size and looking upon clothes in magazines and even on mannequins in store that are never a realistic size and body type. We already deal with our insecurities of others opinions and our constant self-reminders of losing weight. So should a little extra fabric from a million dollar profit making clothing company really consist of a $ 15 dollar difference because one is a size 5 and one a size 12?
Take a look at the Abercrombie and Finch clothing line. Observe, and you will see the option of XL and XLL sizes for bigger athletic men but look again. You'll notice the absence of women XL or XXL sizes. You'll also notice the largest size is a size 10; what's after that? Nothing.  Absolutely nothing, because they don't want “overweight” and “uncool” women wearing their brand. The CEO of Abercrombie and Finch, Mike Jeffries, tells Salon in a 2006 interview, “Candidly, we go after the cool kids. We go after the attractive all-American kid with a great attitude and a lot of friends. A lot of people don’t belong [in our clothes], and they can’t belong. Are we exclusionary? Absolutely.” That's might explain the incredible good looking people who staff the store but one might really wonder is this guy serious ? Abercrombie and Finch’s competitors, H& M and American eagle too have plus sizes because they are smartly trying to target a wider audience; exactly what a good companies would do to increase their profits but not this one.  Not selling plus sizes to market to more people (also equaling more profits) but rather confining it to “cool people "  ; am I the only one seeing something wrong with this ?

Okay ,so there are scarce amount of plus size clothes in store, to add unto that  plus size clothes are more expensive and  certain  companies refuse to sell plus sizes for the sake of company image ? Wait, isn't this an unfair treatment of a category of people? Isn’t this discrimination? Size discrimination?

3 comments:

  1. Yes boo yes boo tell it as it is!!!! I love how you have visual examples and you were sassy. You let the audience know you feel strongly about the topic and that it is a serious matter. I also like your sarcasm because I mean come on sarcasm is the best. But I think it was a good topic(I'm not just saying that because I have the same topic).

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  2. I like how you use humor and go on to be more serious. It engages your audience and also makes them think. I see where you try to use different styles and try to mix up the format. I can clearly understand it andbI understand the point you are trying to get across. Good job:)

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  3. I like how you mix humor to tone down the amount of anger. It's makes me want to say "yeah, I'm right with you girl." And that's exactly how I reacted, idk if that's what you wanted me to feel, however your topic was interesting because many women can relate. I don't exactly have that problem. My problem is having clothes fit in the right places. They fit the legs but too big for the waist. Not everyone is straight up and down like a plank.

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